“Don’t create for the masses. Create for the people who are your kind of weird.” This quote is a call to authenticity and specificity in creation, be it art, business or any other form of expression. The idea here is that when you try to cater to everyone, you may end up resonating with no one because your work lacks focus and uniqueness.
The term “your kind of weird” refers to people who share similar interests, values or quirks as you do. These are the individuals who will truly appreciate and connect with what you create because it speaks directly to them on a deeper level. They’re not just any audience; they’re YOUR audience.
This concept can be seen in various aspects of today’s world. For instance, consider niche marketing strategies where businesses target a specific group of customers rather than trying to appeal to everyone. By doing so, they’re able to build stronger connections with their target audience and offer products or services tailored specifically for them.
In terms of personal development, this quote encourages us not only accept our own ‘weirdness’ but also embrace it as our unique strength. Instead of trying fit into societal norms or expectations, we should focus on cultivating our individuality and attracting others who resonate with it.
Moreover, this idea can also empower us against fear of judgment or rejection – if some people don’t understand or appreciate what we create (or even who we are), that’s okay because we’re not creating (or living) for them; we’re doing so for those ‘kind-of-weird’ individuals whom our work (or personality) deeply resonates with.
So whether you’re an artist seeking inspiration for your next piece, an entrepreneur brainstorming ideas for a new product line or someone striving towards personal growth – remember: Don’t dilute your essence trying please everybody; instead channel it towards creating something meaningful that truly represents YOU and attracts those who appreciate ‘your kind’ of weird.
