In network TV, you have to present the box before you can step outside it.

In network TV, you have to present the box before you can step outside it.

Simon Baker

The quote “In network TV, you have to present the box before you can step outside it” suggests that in the traditional television industry, there are established norms and formulas—essentially a “box”—that creators must adhere to in order to gain acceptance from networks and audiences. This box includes typical genres, storytelling formats, character archetypes, and production values that viewers have come to expect. Before attempting anything innovative or unconventional—stepping outside this box—creators often need to prove themselves by working within these familiar parameters.

This concept can be understood as a commentary on how creativity often operates within constraints. By first demonstrating an understanding of these conventional norms, creators can build trust with their audience and network executives. Only after establishing credibility can they more effectively experiment with new ideas or push boundaries.

Applying this idea in today’s world offers valuable insights across various fields:

1. **Innovation**: In business or technology sectors, companies often need to show their understanding of market expectations before they launch disruptive innovations. For example, a tech startup might start with a product similar to existing solutions; once they establish reliability and brand loyalty, they can introduce groundbreaking features that diverge from the norm.

2. **Personal Development**: On an individual level, people frequently need to demonstrate competence in standard practices before pursuing unique paths. For instance, mastering foundational skills (like effective communication) equips individuals better for exploring creative or non-traditional roles (like entrepreneurship). It suggests that embracing basic principles is crucial for anyone looking to innovate in their personal lives.

3. **Artistic Expression**: Artists might use mainstream styles initially as a way of gaining visibility or support; once recognized for skill and craftsmanship within those frameworks, they may venture into more avant-garde work without fear of losing their audience.

This principle highlights an important truth about creativity—it thrives not just on freedom but also on structure at times. Embracing limitations can lead one back toward innovation through thoughtful exploration of what is possible when rules are bent or broken after establishing competence within them.

Ultimately, while stepping outside prescribed boundaries is essential for progress—be it artistic endeavors or personal growth—the initial act of presenting oneself within accepted frameworks lays the groundwork necessary for impactful change later on.

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